The chief concern is the increased traffic on the main road through the town, Highway 94. Proponents emphasize increased revenue for the state and the tribe, as well as 2,000 new jobs for all members of the community, while opponents fear strain on its police and fire services, a major impact on the local water supply, and argue that a 15-story building would permanently change the town's character. The casino's original concept was to be developed according to the State of California's gambling compact. The $200 million project was financed by Lakes Entertainment of Minnesota. Despite continuing opposition from townspeople, a ceremonial groundbreaking took place on December 10, 2005. After the annexation effort was denied, the casino plan was revised to fit the 6-acre (24,000 m 2) reservation grounds. The original plan, which required the US government to annex 81 acres (330,000 m 2) of surrounding land to complete the project, met with strong opposition from local residents. In 1999, the Tipai Band of Kumeyaay Indians, with 64 members living on 6 acres (24,000 m 2) of sovereign land in the Jamul area designated the 'Jamul Indian Village,' announced their intent to develop a new hotel and casino. It is located 20 miles east of downtown San Diego. The casino has 1,700 slot machines and 40 table games. The president and general manager is Mary Cheeks.

It was formerly the Hollywood Casino Jamul-San Diego. The Jamul Casino is a Native American gambling enterprise run by the Jamul Indian Village on their 6-acre reservation in Jamul, California. Prime Cut, Loft 94, Tony Gwynn's Sports Pub

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